Research
Beyond Sunshine
A new strategy to build on our strengths, maintain our quality of life, and win in the modern global economy.
A business and innovation hub, Northeast Florida benefits from a skilled workforce powering logistics, manufacturing, finance, and a burgeoning life sciences industry.
Population: 2.3 million residents
GDP: $124.2 billion
Employment landscape: 1.4 million jobs
Average per capita income: $58,000
Largest Cities: Jacksonville, Gainesville
Includes the following counties: Alachua, Baker, Bradford, Clay, Columbia, Dixie, Duval, Flagler, Gilchrist, Hamilton, Lafayette, Levy, Madison, Marion, Nassau, Putnam, St. Johns, Suwannee, Taylor, and Union.
Note: All regional summary data is from the U.S. Bureau of Economic Analysis.
Best Bets
Business Services: GDP ($9.3 billion); Direct Jobs (46,600); Economic Multiplier (2.5); High geographic concentration; High Productivity; 2022 Venture Capital ($38.9 million)
Distribution & eCommerce: GDP ($8.1 billion); Direct Jobs (45,400); Economic Multiplier (3.0); High geographic concentration
Finance & Insurance (including FinTech): GDP ($17.5 billion); Direct Jobs (65,300); Economic Multiplier (3.0); High geographic concentration; Positive growth during recessions; 2022 Venture Capital ($63.4 million)
Manufacturing (focus on Advanced): GDP ($9.1 billion); Direct Jobs (29,800); Economic Multiplier (2.8): High Tradability
Emerging Clusters
Aerospace & Defense: GDP ($972.2 million); Direct Jobs (3,700); Economic Multiplier (2.7); High geographic concentration; Positive growth during recessions
Health Services + Biopharma & MedTech
Health Services: GDP ($12.6 billion); Direct Jobs (136,100); Economic Multiplier (2.3); High geographic concentration; 2022 Venture Capital ($16 million)
Biopharma & MedTech: GDP ($1.4 billion); Direct Jobs (4,400); Economic Multiplier (2.6); High geographic concentration; Positive growth during recessions; 2022 Venture Capital ($16.2 million)
Foundations
Hospitality & Tourism: GDP ($5.4 billion); Direct Jobs (115,700)
Real Estate: GDP ($11.1 billion); Direct Jobs (91,700)